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Melissa & Doug Toys: Batteries, Software, Apps Not Included

And another low-tech company that is faring well against the digital onslaught is small time, non-digital company Melissa & Doug. This August, their company will turn 25; a quarter century in the middle of the digital revolution for a company whose only digital toys are ones made for digits. The husband and wife company makes wooden puzzles, coloring pads, blocks, trains and simple costumes.

Read the whole story at New York Times »

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