Around the Net
Deutsche Post Acquires Email Marketing Firm Optivo
- Logistics Manager, Monday, July 1, 2013 4:15 PM
Deutsche Post has acquired optivo, a German email marketing service provider optivo, in a deal whose terms were not disclosed. The acquisition expands Deutsche Post's marketing toolset. The company, which is one of the largest courier companies in the world, also offers direct mail and mobile marketing services.
