PubMatic Partners With Italian Digital Agency

  • July 5, 2013

PubMatic has reportedly partnered with an Italian digital agency named ehi!, which is pronounced, "hey!" A PubMatic representative confirmed the partnership with RTM Daily.

According to the press release, which can be seen here and is in Italian, real-time bidding (RTB) in Italy is growing, but still trails the U.S. and UK.

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