PubMatic Partners With Italian Digital Agency
- July 5, 2013
PubMatic has reportedly partnered with
an Italian digital agency named ehi!, which is pronounced, "hey!" A PubMatic representative confirmed the partnership with RTM Daily.
According to the press release, which can be seen here and is in Italian, real-time bidding (RTB) in Italy is growing, but still trails the U.S. and UK.
