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White Ops Scopes Out Phony Computer Generated 'Bots'

The website Songsrpeople.com looks a lot like other amateur-video sites, filled with clips. The site draws tens of thousands of visitors a month. It also has ads for national brands, including Target, Amazon and State Farm. But Web investigators at a firm called White Ops say most of the site's visitors, and thousands of others like it, are computer-generated "bots," designed to fool advertisers.

Read the whole story at Wall Street Journal »

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