Silk the cloud-based, Web-data platform is moving on to its next phase. Its first paid product, Silk for Teams, is aimed enterprise users who want to use the platform to produce cleaner internal data
sets and eventually to create data visualizations that work with paywalls. The company is also announcing an extra $1.6 million from existing investor NEA, which will help Silk continued expansion
into the U.S. and add more features to the paid product.
Marketers from US business-to-business (B2B) and business-to-consumer (B2C) product and service companies reported in a survey from
Duke University’s Fuqua School of Business that, on average, their digital ad spending would continue rising this year, though growth will be
slightly lower than last year for the B2C product and B2B service sectors. Marketers from B2C product companies expected digital ad spending to rise 11.1% this year, compared to 14.6% last year.
Read more at http://www.emarketer
.com/Article/B2Cs-B2Bs-See-Digital-Social-Ad-Spend-Rising-Traditional-Stalls/1010270#CWWR8bUSJHJ22Lrx.99Marketers from US business-to-business (B2B) and business-to-consumer (B2C) product and service
companies reported in a survey from
Duke University’s Fuqua School of Business that, on average, their digital ad spending would continue
rising this year, though growth will be slightly lower than last year for the B2C product and B2B service sectors. Marketers from B2C product companies expected digital ad spending to rise 11.1% this
year, compared to 14.6% last year.
Read more at http://www.emarketer.com/Article/B2Cs-B2Bs-See-Digital-Social-Ad-Spend-Rising-Traditional-Stalls/1010270#CWWR8bUSJHJ22Lrx.99Read the whole story at TechCrunch »
