Publicis Acquires Poland's Interactive Solutions, Merges With Saatchi

Publicis Groupe this morning announced the acquisition of Interactive Solutions, an independent digital agency in Poland. The Warsaw-based shop will be integrated into Publicis' Saatchi & Saatchi Poland operations.

Publicis said IS was founded in 2004 and is one of the largest digital agencies in Poland, with more than 160 employees in its Warsaw and Poznan offices.

IS’ client roster includes Procter & Gamble, T-Mobile, Toyota and Visa.

IS CEO Piotr Morkowski has been named executive vice president of Saatchi & Saatchi Poland.

The deal follows a spate of European acquisitions beefing up Saatchi's operations, including digital and social specialist Outside Line, which was integrated with Saatchi & Saatchi London in December 2012; and Duke, which merged with Saatchi & Saatchi Paris in May 2012. 



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