Once the bane every retailer, some big-box stores have started to embrace “showrooming.” In a new ad campaign, Best Buy describes its stores as, "the ultimate holiday showroom," The Wall
Street Journal reports. The ads are part of a strategy by retailers to compete against those with no physical presence like Amazon and eBay. Best Buy exes, for example, “have put in place
strategies from price matching to customer-service improvements that will convert more shoppers into buyers.”
Read the whole story at The Wall Street Journal »
