Around the Net
Ads Go Native
- Brand-e.biz, Monday, November 18, 2013 8 AM
Native advertising accounts for an average 20% of total current publisher revenues, with publishers expecting it to represent as much as 30% within a year,
according to the State of Native Advertising 2014 report from Hexagram and Spada. Blog posts (65%), articles (63%) and Facebook (56%) are the most popular forms of native advertising.
