Around the Net
Economist Sets Up Branded Mobile Trike Event
- The Drum, Wednesday, April 2, 2014 2:25 PM
A branded mobile trike is set to be the star of The Economist’s guerrilla marketing activity in Manchester this Friday and Saturday (4 and 5 April). Conceived by Gekko, the activity will be at Manchester Picadilly Station, Picadilly Gardens, St Anne’s Square, Market Street and Victoria Station, and will see passers-by be offered a cup of tea or coffee to sup on while reading a copy of The Economist.
