Around the Net
YouTube's New Brand Lab In New York
- The New York Times, Wednesday, October 15, 2014 9:29 AM
YouTube is opening its YouTube Space in New York in hipster central Chelsea Market, a block away from parent Google. The facility, like the ones it has opened in London, Los Angeles and Tokyo is a 20,000-square-foot space that includes a kind of Madison and Meat (Packing district) project called BrandLab, where brands can create content that might just look good on YouTube, boosting the channels ad revenue. The lab is slated to open Nov. 6.
