Flavorpill, a culture-focused website
for residents in New York City, Los Angeles and San Francisco, uses content marketing to attract readers back to its site. While social media is playing an
important role for the site, email is core to their strategy with more than 120,000 newsletter subscribers in New York City and 75,000 in other cities. The outlet focuses on curated
content, a focused editorial voice and strong imagery to engage subscribers.
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