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Did Snapchat Just Launch An App Platform?

  • Medium, Thursday, January 29, 2015 11:37 AM
Upon its launch earlier this week, Snapchat described its new Discover service as a way for media brands to streamline their posts on the platform. Yet, Michael Sippy, former VP of product at Twitter, thinks Discover has big implications for developers. “Discover may look like content distribution, but instead of ‘publisher’ think ‘developer,’ and instead of ‘channel’ think ‘app,’” Sippy suggests in a Medium post. In other words, Sippy is proposing that Snapchat might have just launched an app platform.

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