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Reddit Enlists Community To Give Profits To Charity

Reddit plans to donate 10% of its ad revenue to charity, and it wants users to help. Last year, the content aggregator said its racked up just north of $8 million in ad revenue -- around $800,000 is doing to a good cause chosen by its community. “We want to show that advertising doesn’t just support the reddit platform, it also directly supports the causes and goals of reddit as a whole,” the company said in a statement.

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