Tag results for "content"
- YouTube Releases Data -- Story Makes The ContentSome 80% of people say they are more open to advertising ...
- Lawmakers Urge Social Platforms To Preserve Evidence Of Russian War CrimesHouse Democrats say they are concerned automated removals can result in t ...
- Can Streamers Fail By Spending Too Much On Producing, Acquiring TV Shows And Movies?As we enter the upfront TV season, observe those new free, ad-support ...
- Driving Privacy-Centered GrowthAs marketers prepare for the reality of a privacy-centered world, there a ...
- Living On The Edge: Firms Apply Advanced Computing To Operations And CXContent delivery ranks low, but firms are using high tech to crea ...
- LinkedIn To Show Less Low-Quality Content, Polls Used As Bait In FeedLinkedIn plans to reduce the visibility of some types of content a ...
- Snap Forms Partnership With Cameo, Intros New Ad Format, Expanded ProgrammingThe partnership will allow Snap advertisers to pay Cameo members to crea ...
- Republicans Question FTC Chair About Ex-Employer's Effort To Block Musk-Twitter Deal"The Open Markets Institute "appears to believe that the FTC will ...
- KERV Interactive Sees A New Way To Trade MediaKERV Interactive COO Marika Roque describes the reasons that advertisers are ti ...
- Roku To Serve Up Ad Data Via Microsoft, Shoppable Ads, New Ad Integration OppThe Microsoft deal allows for linking ad exposure to online searches. ...
- Amazon Introduces Virtual Product Placement, Plugs 'Freevee' At NewFrontsAmazon unveiled a Virtual Product Placement beta program that allows marketers ...
- 'Schitt's Creek' Leaving Netflix For HuluThe multi-Emmy-winning comedy took off after moving to Netflix in 2017. ...
- HR Firm SHRM Expands Email Use To Reach At-Home WorkersThe B2B effort includes new input on COVID-19 and working from hom ...
- Nielsen Revenue Inches Up, Acquisition Deal To Close Later This YearFollowing news of a proposed buyout last month, Nielsen Holdings posted directional ...
- MGM Motion Picture Heads To Exit Following Amazon AcquisitionMichael De Luca and Pam Abdy, chairman and president of MGM Studio ...
- From 'The Social Network' To 'The World's Discovery Engine,' Why Zuckerberg Really Wants To Be GoogleWe're "seeing a major shift in feeds from being almost exclusively curat ...
- CNET Refreshes Brand, Leverages SEO To Reinforce ItThe refresh aims to support the 99 million monthly visitors worldwide ...
- Not So Breaking News: CNN+ Demise Was PredictableFor TV news wannabe streamers, there are different scenarios here, complicated ...
- Supreme Court Sides With Austin In Battle Over Digital BillboardsAn ordinance that distinguishes between digital billboards based on their location ...
- Kantar: U.S. SVOD Market Has Stalled, Q2 Contraction PossibleThe Entertainment on Demand division foresaw a Q1 decline in penetration f ...
- B2B Buyers Favor Marketing Content Backed By ResearchWell-researched content improves the likelihood that a purchasing manager will take ...
- Ericsson's Ad-Tech Company Emodo Builds Out Suite, Expands GloballyEmodo built a solution for context and creative to support brands ...
- Netflix To Offer 'Exploding Kittens' As Both Game And TV SeriesIn a first, Netflix is expanding its free member benefits with ...
- IAB Tech Lab Updates Ads.txt To Help Buyers Determine Owner, Manager Of InventoryThe update, open for public comment through May 31, 2022, includes t ...
- Sinclair To Partner With USSI Global For Datacasting Test In Electric Vehicle-Charging Station MarketSinclair says it will partner with USSI Global to offer "the nation ...
- Outbrain Hits $1B In 2021 Revenue - Where Will Its New CMO Take It?Outbrain's Paul Knegten spoke about the future of advertising and what Outbra ...
- Responsibility For Ad Quality Differs Depending On Who You AskFor publishers, ad quality doesn't begin and end with the ad. T ...
- Do Streamers Attract 'Light,' Casual TV Viewers?What about those "light" TV viewers? For TV marketers, these consumers ha ...
- Netflix Adds 'Double Thumbs Up' Feature To Hone Content RecommendationsThe new feature goes beyond the 'Thumbs Up' indicator to let use ...
- Texas Social Media Law Harms Users, Violates First Amendment, Groups Say"The First Amendment protects the rights of social media services to publi ...
