Tag results for "content"
- Publishers Are Placing More Emphasis On Value Over Volume In Their AnalysisPublishers want to strengthen their use of AI in data analysis, IN ...
- Netflix Upfront Message: We Program For Everybody, EverywhereNetflix's new content announcements Wednesday hammered home the streamer's mission to ca ...
- Upfronts 2025: Live Content - The Biggest Brand TV Lure?Nearly half of NBCU's prime-time nights will feature sports in 2026. "Seven ...
- Meta Unveils 'Trending' Ad Formats For Reels, ThreadsAhead of its NewFronts presentation, Meta announced it is testing "Trending Ad ...
- Versant Key Brand Focus: Sports... Pickleball, Anyone?Right now, 65% of Versant's programming is live - coming from spor ...
- Shooting Victim's Family Asks SCOTUS To Revive Claims Against Meta"Neither Section 230's text nor its history provides immunity for suggesting th ...
- TikTok Updates Offer Brands Cultural RelevanceTikTok will use generative AI to place advertisers next to the t ...
- Arkansas To Appeals Court: Reinstate Social Media RestrictionsArkansas officials will ask the 8th Circuit to reinstate a law th ...
- Optimizing For AI Search By Following LLM, AI SignaturesAnalysis from Aimclear reveals "a new cohort of crawlers associated with lar ...
- Brands Can Buy Live Sports On Google's DV360 - And YouTubeThe move by Google's DV360 follows other major video platforms' efforts arou ...
- Republicans Introduce Bill To Restrict Teens' App DownloadsTwo Republican lawmakers on Thursday introduced legislation that would require app distributo ...
- Dentsu Invests In Short Drama, App Developer EmoleThe format is pay-per-view and younger viewers in particular are big fa ...
- ESPN's Streaming 'Flagship' Is Coming: Scoring For 2025?One key piece of the puzzle is adding in "short-form" video conten ...
- YouTube: 20 Trillion Videos, Top 12% TV Viewing Share - What's Next?YouTube has a higher valuation than media companies, but it continues ...
- GenAI Does Supply: Brands Find New Use For Technology, But Face HurdlesOver half of all firms cite legacy/on-premise tools as significant obstacles, Logili ...
- Are Bluesky Feeds The Future Of Decentralized Media Advertising?Graze - which powers creation of many custom Bluesky feeds - ...
- Video Podcasts On Prime Time TV? Netflix Thinks SoNetflix believes there can be a difference in its content from YouTub ...
- Bluesky Rolls Out Blue Check Verification For Notable UsersBluesky is rolling out visible account verification labels that will be appli ...
- Legacy TV-Owned Virtual Pay TV: YouTube TV Too Far Ahead?TV consumer surveys suggest only streaming remains top of mind. A n ...
- Appellate Court Lifts Block On Mississippi Social Media LawThe conservative 5th Circuit has lifted a block on a law th ...
- New Jersey Sues Discord For Exposing Children To Harmful ContentNew Jersey became the first state to sue Discord Thursday, accusing t ...
- Yahoo Sports Teams Up With Motorsport Network On New Racing HubThe collaboration will feature shows co-produced by the two brands. ...
- IAB: AI 'Transformative,' Helps Drive Quarter Trillion In Ad SpendDigital ad revenue grew nearly 15% to $259 billion in 2024, accordi ...
- B2B Content Consumption Soars As Buyers Turn To eBooks, Playbooks, AI InsightsLive webinars saw modest growth as well, ranking as the 10th-most preferr ...
- Brand-Aware AI Assistant Capitalizes On Personalization, Predictive, PerformanceFor years, the ad industry spoke about "the year of mobile." Combi ...
- TV Jobs Have Fallen By Nearly Half - What About Streamers', TV Networks' Prospects?In 2024, the U.S. saw a drop in scripted TV shows, wi ...
- IAS Launches Pre-Bid Video Exclusion Lists On TikTokBy leveraging IAS's AI-powered brand suitability technology, advertisers are now able ...
- Product Content Citations Dominate AI Search - Where Do Others Fall In Line?Citations lacking in AI search results have become a major concern f ...
- Transforming FAST: Fresher Programs, Exclusive Originals?Fresher original programming continues to improve on FAST channels. More than 7 ...
- Tim Zaman Leaves Google DeepMind To Join OpenAI At An Interesting TimeZaman was responsible for Google DeepMind's engineering and research productivity. ...
