Around the Net

Mini Goes Upscale With Countryman Park Lane

Mini makes good money on its model variants (such as the John Cooper Works). Now it is hoping to get a piece of the booming compact luxury segment with its Countryman Park Lane. Adding a luxury model to the Countryman line-up makes sense as it had its best sales year on record. The Park Lane is a new look for the Mini portfolio. While it's a new look, it’s not entirely new to the brand. Park Lane is one of London’s most prestigious address located in the borough of Mayfair.

Read the whole story at Detroit Bureau »

Next story loading loading..