Comcast Ad Sales has hired
JONATHAN SIMS to the company’s management team. Sims will oversee all research pertaining to advertising sales and marketing, including working in conjunction
with advertisers and their agencies to develop new research products that quantify the value of Comcast offerings. Also at the company,
DAVID KELLY has been named vice president, Mid-Atlantic
division. In his new position, Kelly will play a key role in consolidating cable markets across his division providing advertisers with simplified purchasing options, standardized network lineups and
the advanced targeting capabilities offered by cable.
