Milkweed Editions, an independent publisher based in Minneapolis, tapped Mirum Minneapolis to handle digital strategy and planning. The agency will help Milkweed Editions enhance its online presence
in an effort to better connect authors and readers in the ever-changing publishing industry. "What publishers do is changing more quickly now than at any time since the emergence of the book in the
era of Gutenberg," said Daniel Slager, publisher and CEO of Milkweed Editions. "We are profoundly excited about the opportunities presented by these changes, and by the opportunity to work with Mirum
Minneapolis to realize them strategically."