SendTec has named
TOM ALISON as senior vice president of marketing, while
ANGELA MCCLOSKEY and
ARNIE SOCHER have each been appointed vice president of business development.
Alison will work with SendTec's clients on the creation and implementation of innovative marketing and business development programs. McCloskey will be responsible for new business development with
online advertising clients for SendTec's DirectNet Advertising division, and Socher will be responsible for new business development with offline advertising clients through SendTec's Creative South
and iFactz divisions.