Around the Net

Iezzi Heads to W+K

  • AgencySpy, Friday, September 11, 2015 2:15 PM
Teressa Iezza, editor of Fast Company's Co.Create, is leaving the publication to head PR and publishing for Wieden + Kennedy New York, according to Ad Week's AgencySpy. In her new role Iezzi will "bring an editorial eye to finding great brand stories that can be told across a range of platforms,” according to the agency. AgencySpy quotes W+K managing director Neal Arthur: "We’ve been interested for some time in expanding the role of agency PR, to really make it more of a core content creation function. So, someone who brings the audience-first ethic of a journalist, plus the experience to conceive and execute a wide variety of content at the speed of news, is a valuable addition right now."

Read the whole story at AgencySpy »

Next story loading loading..