Isobar China Group promoted Alvin Huang to managing director, charged with bringing the four Isobar agency brands (Isobar, OMP - Linked by Isobar, Trio Isobar, and Verawom) together, and boosting the
integration and development of the group. Huang has worked for Isobar since 2004, previously as managing partner, integrated media of Isobar China Group. Based in Shanghai, Huang will report to Jane
Lin-Baden, CEO of Isobar China Group. "The four agencies of Isobar China Group are leading operations in their own right," said Huang. "By collaborating, we've delivered seamless marketing solutions
for many clients including Taobao and China UnionPay. I hope to take this success to a new level and by fostering media and technology partnerships across the group, in order to create marketing
solutions and products with innovation at its heart. I believe my offering will contribute to Isobar China Group's standing as marketing innovator."
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