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70% of Marketers Place Importance on Enhancing Quality of Email List

Seventy percent of marketers think that enhancing the quality of their email list is one of their most important objectives, according to a new report. According to the “Email List Strategy Survey Summary Report” conducted by Ascend2, 46 percent of marketers report that their email list quality is increasing, while 38 percent say it's not changing and 16 percent report that it is decreasing.


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