Bon Appetit Preps 'Vegas Uncork'd' Blowout

The food gods are about to smile on Las Vegas. From April 28 to May 1, the city’s premiere restaurants are celebrating fine food, wine and spirits in collaboration with Bon Appetit magazine, which is organizing its tenth annual “Vegas Uncork’d” event.

Uncork’d offers committed foodies the chance to sample epicurean delights, meet their favorite chefs, and yes, brag about it all on social media.

This year’s Vegas Uncork’d includes dozens of individual events, including a mystery dinner led by Emeril Lagasse; a sushi omakase tasting with Nobu Matsuhisa, of Nobu restaurant fame; the “Grand Tasting” featuring master chefs at Caesars Palace; brunch with Giada De Laurentiis at her namesake restaurant at The Cromwell; a culinary retrospective with Guy Savoy celebrating the 10th anniversary of his namesake restaurant at Caesars Palace; and “Beat the Heat,” a live competition with Gordon Ramsay.

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Bon Appetit joined forces with the Las Vegas Convention and Visitors Authority, hospitality partners Caesars Palace, The Cromwell, The Venetian, and The Palazzo, and presenting sponsor Chase Sapphire Preferred for this year’s gourmet smorgasbord.

As part of the Chase sponsorship, Chase Sapphire cardholders will get reserved tickets to some of the most sought-after events.

Tickets to Uncork’d events are now for sale online, with a range of prices depending on the event, from a relatively modest $90 for a wine beer and bourbon tasting at Yardbird Southern Table & Bar to $1,000 for the Nobu omakase.

According to editor-in-chief Adam Rapoport, Bon Appetit is staging a number of print and digital tie-ins to promote the event, including a special edition of its popular RSVP section in the print magazine, where readers write in to ask for their favorite recipes from restaurants. 

A number of print sidebars are devoted to Las Vegas destinations. The publication is also posting podcast interviews with the celebrity chefs.

LVCVA senior marketing executive Carolyn Coyle noted that this year’s Uncork’d includes some new events taking guests beyond the confines of the big casino hotels: “We’re going to be doing some series in downtown Las Vegas, highlighting some of the chef’s own favorites. When the chefs go out at night, they like to get away – so they might go to Chinatown, maybe to have late night Dim Sum, and the same holds true for downtown. They’ve made those places very popular.”

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