• by Larissa Faw , June 9, 2016

In this new role, Schuster will be responsible for driving growth across the company’s brand business, expanding their global footprint and integrating near-shore strategic creative resources with its Indian-based creative production unit.

Prior to joining 2adpro, Schuster lead a creative consulting practice, Fred&Co and also served as CEO of WPP's RedWorks and IPG's Craft Worldwide.

Schuster was well-known to the agency before coming on board. The global marketing services company has been a long time consulting client of Fred&Co and he helped to develop the agency's strategy. Then once 2adpro started implementing these changes, executives asked him to join full time to lead the team.

"Fred is an inspiring creative and business leader with over 20 years experience pioneering unique approaches creative and content development and international production delivery,” said Gopal Krishnan, founder, chairman & CEO, 2adpro. “We have worked together for many years and are delighted to welcome his talents to our expanding team as we accelerate our growth in the brand space."