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Karmazin Bullish About Stern's Advertiser Appeal

Radio shock-jock Howard Stern, whose daily show is too racy for many blue-chip sponsors, will usher in a new era of national radio advertising once he begins his new gig at Sirius Satellite Radio in January, the company's CEO Mel Karmazin said Wednesday.

Stern is way overpaid but what the hey...

Read the whole story at Hollywood Reporter, March 2, 2005 »

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