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Sneaker Wars Pit Curry (Under Armour) Vs. James (Nike)

At a time when sales of basketball shoes have been sluggish, Under Armour’s have taken off. They were up 95% in the fourth quarter of last year (compared with 2014’s fourth quarter) and another 64% in the first quarter of this year.

Read the whole story at The New York Times »

1 comment about "Sneaker Wars Pit Curry (Under Armour) Vs. James (Nike)".
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  1. Leonard Zachary from T___n__, June 22, 2016 at 1:12 p.m.

    Under Armour is better priced and better value than the expensive LeBron kicks.

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