BusinessWeek' Adds New TV Destination: The CEO

  • April 1, 2005
BusinessWeek Television, the weekly half-hour TV program syndicated by Litton Entertainment for McGraw-Hill's BusinessWeek magazine, will add a new "Destination CEO" segment effective with the April 3 episode. The first segment, which is sponsored by CIT, will profile the journey successful CEOs took on the way to the top. The first segment features T. Gary Rogers, CEO of Dreyer's Grand Ice Cream Holdings. -- J.M.
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