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Wal-Mart Buys Outdoor Retailer Moosejaw

Wal-Mart is buying Moosejaw — a Michigan-based company that specializes in outdoor recreation apparel and gear and is known for its quirky, cutting-edge marketing — in a bid to strengthen the global retail juggernaut's online offerings for $51 million in cash. Wal-Mart said it will continue to operate the Moosejaw website as a standalone site.

Read the whole story at Detroit Free Press »

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