In recognition of the shift from data- to “people-based” targeting/marketing, MediaPost is launching the “People-Based Marketing Awards.” These are editorially derived awards,
selected by our editors (no fees, obviously) and we would appreciate nominations. We are recognizing people who excel in their use of people-based marketing data and technology. Advertiser, agency and
media company executives are eligible, but not executives data/tech platforms enabling them. As always examples that “show/don’t tell” and offer real use cases are our top criteria.
Please send nominations to
joe@mediapost.com by Sept. 1. The awards will be presented during
OMMA
Advertising Week in late September.
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