Ad Growth Forecast Through 2023

GroupM capped off a week of mid-year updates from leading ad forecasters with an annual report providing the longest range view.

While the agency's "This Year, Next Year" June 2018 report has one caveat -- a long-term independent variable of the International Monetary Fund's GDP calculations, it nonetheless is a …


Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.


Next story loading loading..

Discover Our Publications