Time Spent With TV/Connected Devices Approaches 50 Billion Hours Monthly
- by Joe Mandese @mp_joemandese, August 2, 2018
Americans currently spend more than 48 billion hours each month accessing content via both conventional linear TV and other digital devices used to access video programming. That's the aggregate finding of a presentation Nielsen made this week compiling a variety of data correlating demographics with the various devices they use. …
Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.
