MCM WW Taps Spark Foundry For Global Media Chores

Leather goods and accessory brand MCM Worldwide is appointing Spark Foundry as its global media agency following a competitive review. PGR Media previously held the account.

Spark Foundry will provide capabilities and resources including strategy, content, digital buying and data & analytics, across the brand’s U.S., EMEA and APAC markets. 

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