• by Joe Mandese  @mp_joemandese, June 6, 2019

Taxi roof-top digital screens network Curb Taxi Media (CTM) this morning announced it has expanded its footprint to 1,200 screens in New York City, giving it a 65% share of the Big Apple’s taxi tops.

In a statement, the company, which operates high-definition digital advertising screens, says that makes it more than twice the size of its nearest competitor.

The new screens also are designed to be integrated with solar panels, making them more energy efficient and environmentally friendly.

CTM, which launched in 2014, says the new screens also enable programmatic targeting, including “street-level geolocation, real-time RSS data integration, and weather triggers.”