Travelocity Appoints New Agencies

Travelocity has appointed Proof as the travel brand's new creative agency of record and Havas-owned Arena Media in Chicago to handle media duties. The appointments follow separate creative and media reviews.

Austin, TX-based Proof beat out several finalists, including incumbent Campbell Ewald, which has held the account since 2015 when Travelocity was acquired by Expedia.

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