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Madewell Files For IPO While J. Crew Remains Private

J. Crew spinoff Madewell is outshining its creator. The stores, which opened in 2006, targeted hip 20- and 30-somethings that wanted “real, honest women’s clothes” infused with a modern upbeat attitude. “Madewell has since become a shining retail star, one that filed for an initial public offering on Friday at the same time that the once-popular J. Crew brand struggles to regain relevance in an increasingly online environment,” according to The New York Times.

Read the whole story at The New York Times »

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