Trend Data Reveals OTT Password Sharing Rising Over Time, Especially Among Younger Americans
- by Joe Mandese @mp_joemandese, January 9, 2020
On Wednesday we reported on findings of HUB Entertainment Research's most recent consumer research showing the prevalence of password and log-in sharing for OTT services, including both those reporting giving and/or receiving log-ins from others they don't live with. The findings showed a generational gap, with the youngest demos much …
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