• by Kenny , Karin Searle , October 24, 2005

On the October 13^th episode of NBC's "The Apprentice," teams had to create a new character for Dairy Queen's Blizzard brand. The women created a cute character named Zip, while the men produced a blizzard genie. Who did the DQ executives choose?

That's just one of the featured product placements of the past week brought to you by MediaDailyNews and branded entertainment researcher iTVX.

Other notable placements include the following:

On the October 12^th installment of NBC's "The Apprentice: Martha Stewart," teams Matchstick and Primarius battled it out to build the best "lifestyle suite" for Westin Hotel in New York.

Ty and the EXHM team helped a family that had spent their lives lending a hand to disabled children at their Camp Barnabas in Missouri. On the October 16^th edition of ABC's "Extreme Makeover: Home Edition," Ty took time out from his special project to get some much-needed necessities--old TV Guides. While at TV Guide, Ty took part in a special cover shoot that would give the Teas family a sizeable donation for their camp.

Mikey met an attractive woman at the Aston Martin dealership on the October 17^th edition of NBC's "Las Vegas." Mikey borrowed Ed's Aston Martin for their date, but when the woman stole the car, it was up to Mikey to get it back to Ed in one piece.

Teams had to travel to Richland, Mississippi, go to the BP gas station, and find a guy named Les to get their next clue on the October 18^th episode of CBS' "The Amazing Race: Family Edition."

Link back each Monday to see each week's fresh batch of top five branded deals.

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