Extending Those 15 Minutes of Fame

While NBC's "The Apprentice" only gave babe-hound Raj Bhakta a fleeting five minutes of TV exposure, other reality TV show castoffs hope to stay in the fame game with a little help from Branded Media Corp. The New York-based agency's CEO, 30-year TV veteran and former "Martha Stewart Living" producer Eve Krzyzanowski, is working to extend the shelf life of reality TV show refugees. One of the agency's clients is former bridal salon owner Sandy Ferreira, whom Trump fired from season two of "The Apprentice." Krzyzanowsk is busy marketing Ferreira as a "wedding experience" expert to TV executives, book publishers, and magazine editors.

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