How is your “humaning" going? And is your marketing “thumb-stopping”? Every industry has its lingo, “but people who work in the advertising ‘space’ seem to love
insider language more than most,” according to
The New York Times. “In news releases, ad copy and earnings statements, they have tortured plain talk in service of the sell, with
Frankensteinian combinations and avalanches of acronyms.”
Read the whole story at The New York Times »