- USA Today, Thursday, December 3, 2020 6:53 PM
During a pandemic, every day is a “snow day” and staying home is losing its appeal. But Campbell’s Soup hopes to bring back some of the nostalgia surrounding the joy of cancelled
classes. The company wants to preserve the "magical winter rite of passage" and is launching an online pledge to "Save the Snow Day," officials shared exclusively with USA Today
. It's also
launching another version of its classic "Snowbuddy" ad.
Read the whole story at USA Today »