Domino Design Brand Acquired By North Equity, Print Status In Review

Venture firm North Equity LLC has acquired Domino, a home-design magazine, from Multiply Media, LLC, the company has announced. 

Terms were not disclosed. 

Domino will become part of Acton Media Inc., a North Equity portfolio company that is home to Saveur and  

Tracy Cho, Domino’s general manager, will serve as general manager of Domino and Saveur. Chief Creative Officer Kate Berry will head up Domino’s editorial and creative initiatives.  

Nearly all of Domino’s staff will remain with the brand or work across the Acton portfolio, the company says. Editor-in-chief Jessica Romm Perez will also remain on, according to the New York Post. 



In addition to the quarterly print magazine, the Domino brand includes a digital presence, consisting of a website, an email newsletter and podcasts. But the future of the print edition is being reviewed, according to the Post. 

The site features such articles as “How 6 Designers Would Decorate the Biden Harris White House,” and “We Found Chrissy Teigen’s $5K Counter Stools For $400, Plus More Celebrity Kitchen Dupes.” 

Domino was launched as a print title at Condé Nast in 2005, closed in 2009 and relaunched in 2013 as Domino Media Group and acquired by Multiply in 2018. 

“With the addition of Tracy and her team, our portfolio is poised for exponential growth thanks to its tremendous foothold in the home and DIY landscape,” states John Coyne, general manager of Acton Media. 

North Equity also owns titles such as The Drive, Popular Science, Popular Photography, Field & Stream,,Saveur, Outdoor Life, The War Zone, and Task & Purpose. Together, they draw more than 35 million unique visitors per month, the company says.  

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