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Former Prepster J.Crew Taps 'Mohawk-Sporting Designer' For Top Creative Post

In an effort "to disrupt the business,” the beleaguered J. Crew, "known for its preppy styles, is turning to an occasional-Mohawk-sporting designer with a skateboarding pedigree." Brendon Babenzien, "co-owner of culty New York menswear label Noah and former longtime design director at pioneering streetwear brand Supreme," will be J.Crew’s men’s creative director, per The Wall Street Journal. Babenzien's first designs will reach stores in the second half of 2022.

Read the whole story at The Wall Street Journal »

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