As the world becomes increasingly digital, more companies face the need to provide innovative and outstanding consumer experiences. Bounteous teamed up with Mars to help the company with 100+ year history bring its products to consumers, retailers, and partners in creative and effective new ways. During the pandemic, together with Bounteous, Mars set out to show appreciation for frontline workers by giving people the ability to send shareable boxes of Snickers directly to frontline workers. For every purchase of 24 bars, Mars doubled the gift.