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Niche Nets Siphon From Broadcasters (Emonline)

  • , Monday, February 25, 2002 12 AM
Cable cannibalization is a myth. While conventional wisdom holds that the new niche cable networks are eating the broad-based outlets' share of audience, Turner Entertainment Networks President Bradley Siegel contends that niche networks are not growing at the broad-based networks' expense, but rather at the expense of the traditional broadcast networks.

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