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Some Consumers Prefer To Shop At Retailers Requiring Masks

Consumers hate masks less than business owners and Republican lawmakers seem to think. Almost half (49%) of consumers in Numerator’s newest Consumer Behavior & Sentiment Survey said they prefer to shop at retailers that require masks (61% of vaccinated consumers vs 20% of unvaccinated consumers). And 59% said they prefer to wear masks in public at this point in time (68% of vaccinated consumers vs 31% of unvaccinated consumers).

Read the whole story at Chain Store Age »

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