Tag results for "covid-19"
- TV Networks Cut Losses, Down 6% in Q3, AVOD To Surge 32%: AnalystBroadcast TV networks are expected to sink 15.8% to $2.4 billion, with ...
- Purple's AlchemyHow many mattress brands can the world support? That is a perennial ...
- B2B Succumbs To Digital: Buyers Prefer It To Other Sales ChannelsB2B decision makers prefer the new digital sales model: they like self-serve ...
- Zipcar Targets COVID-Weary City Dwellers"The Zipcar brand was in need of some oomph," Colossus' Travis Robertson ...
- Essential Truths Of Climate ChangeThe intersection of Earth Day's 50th anniversary and the COVID-19 pandemic spotlights ...
- Enquiring Minds Want To Know How Rupert Murdoch Became David PeckerRupert Murdoch's media empire arguably did more than any other source to ...
- Ford 'Warriors In Pink' To Deliver 700,000 MasksThe automaker created a dedicated website to promote the charitable group's miss ...
- The Lump Of Coal This Christmas: Consumer FraudACI projects a 27% Increase in ecommerce buying. But the value of ...
- Do Consumers Want To See COVID-19 Mentioned In Holiday Ads?In a study, 64% of consumers said they're as or more excited ...
- Consumers Want To Shop Both Online And In Stores This Holiday Season: StudyBut more shoppers are planning to buy online than in brick-and-mortar locations, ...
- 83% Of AMC Entertainment Theaters Open, But Running Out Of CashEven with most of its U.S. movie theaters re-opened, AMC Entertainment -- ...
- Mastercard's Rajamannar To DPAA: Think Quantum, Act BeneficiallyThe Old World of intrusion-based marketing is effectively dead, and a new ...
- Local Agency Study Finds OTT Buys Being Funded From Conventional TV BudgetsA number of recent studies, including recent Wall Street analysts' reports, indicate ...
- SurveyGizmo Rebrands To Alchemer To Reflect How It Helps Customers TransformAlchemer helps brands like Sonos focus on their customers' experience. ...
- ZeroBounce COO On This Year's Email Marketing ChallengesEmail engagement has risen by 200% during this difficult year. But it ...
- Email Tsunami: Inboxes Will Be Crammed During The Election And HolidaysEmail deliverability will be hurt, but there are ways to ensure messages ...
- Mailchimp Launches Online Community For Freelance WorkersMailchimp has also debuted an ad campaign titled 'Beautiful Mess,' to capture ...
- Most High Earners Plan To Spend More This Holiday Season: StudyConsumers crave the in-store experience, but high-income shoppers will research gifts before ...
- A Very Merry COVID Christmas? Pandemic Will Permanently Change Consumer Behavior: AnalystsCapital Markets Analysts believe the impact of COVID-19 will extend into 2021 ...
- Seattle, Florida Launch Targeted Tourism CampaignsThe "Do Something" campaign highlights Seattle's King County workers, such as bakers, ...
- Competitive Integrity Vs. Melodrama: NFL's Marketing Win-WinThe incessant melodrama of schedule shuffling -- accompanied by rumors of harsh ...
- U.S. Election Pollsters: Keep An Eye On FloridaAn ESOMAR webinar Monday illustrates how divided America is weeks before the ...
- Analyst: National CineMedia Upfront 'Sold Out,' Albeit Lower Ad $Even with advertising remaining "strong" since the movie theater industry's restart, National ...
- Publishers Should Focus On Key Pandemic Topics As Readers Lose InterestThere is a growing partisan divide with Republicans being even more likely ...
- In A Pizza-Driven World, Domino's Keeps DominatingAmerica continues to rely on pepperoni's magical powers to get through the ...
- AVODs: U.S. Users Hit 17%; Audience Older, Less Wealthy Than SVODs'Nearly one in five U.S. internet users report watching AVOD services in ...
- Consumers Willing To Buy Cars Online, With CaveatsHalf of those surveyed said they would be likely to pick up ...
- Premium Streaming Revenues To Top Global Theatrical Revenue For The First Time In 2020: PwCWorldwide premium streaming video revenues are forecast to reach near $50 billion ...
- Hard To Be Positive As TV, Showbiz Take COVID HitWhen or if the pandemic ever ends, will TV come back the ...
- Email Metrics Rise During The COVID-19 PandemicDiscount offers have driven up email open rates during the COVID-19 pandemic, ...
