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Uncovering The Nap Dress

  • The Cut, Thursday, May 12, 2022 6:36 PM
"In 2020, most clothing companies flatlined, but Hill House took off like a rocket," thanks to the Nap Dress, a $125 cotton pinafore, "simple and comfortable enough to sleep in and put-together enough to Zoom in," according to The Cut. Many different iterations of the dress are still trending and worn by celebs. Some see this single item of clothing "as the building block of a lifestyle empire," to be built by D2C company founder Nell Diamond. Much of this post is a profile of Diamond, whose "inescapably rich," yet "disarmingly sweet" mystique -- and social media stardom -- is heavily tied to the success of her clothing brand.

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