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Bed Bath & Beyond Drops Wild Sage Private Label

Bed Bath & Beyond is discontinuing one of its private-label brands: “Wild Sage, described by the company as ‘eclectic and free-spirited,’ included bedding, bath and decor items with a boho vibe,” per Sourcing Journal. “Bed Bath & Beyond launched the label in June 2021 as part of its expansive ‘owned brands’ strategy to drive sales. The company added eight owned brands in 2021.”

Read the whole story at Sourcing Journal »

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