Horizon Promotes Alcazar To Managing Partner Of 'Culture-First' Creative Shop 305

Horizon Media continues to bolster its diversification into creative services, this morning naming Roberto Alcazar executive vice president-managing partner and executive creative director of 305 Worldwide, the "culture-first" creative agency it launched in 2019 with Armando Christian Pérez (aka Pitbull).

Alcazar, who assume the new role after serving as creative director during the startup phase of the agency, will now oversee its strategic vision.

Prior to joining Horizon/305 in 2020, Alcazar was founder and executive producer of content studio EO Integration. He previously held senior creative roles at a number of major agencies, including former executive creative director of IPG Mediabrands.



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