Burger King Posts Solid Earnings

Burger King’s U.S. same-store sales jumped 8.7% this quarter YOY, evidence that the brand’s turnaround efforts are working.

"Our teams delivered a solid start to the year, with double-digit comparable sales and systemwide sales growth,” said Josh Kobza, CEO of Restaurant Brands International, Burger King parent, in a press statement.

The earnings news comes after Burger King U.S. President Tom Curtis told CNBC that the chain is selling more Whoppers than it has ever before after a new ad campaign including the Whopper-themed jingle went viral on TikTok.

Burger King has also introduced a new Whopper in Canada, the Mushroom and Swiss Whopper, which is similar to the Swiss 'N Shroom Whopper Melt, which got a limited release in the U.S. in late 2022.

The earnings news comes after McDonald’s and Chipotle Mexican Grill posted better-than-expected quarterly sales last month, since both companies have raised prices to protect their margins.

BK aired its strategy to revive the chain’s sales last September. That strategy included spending $400 million in 2023 and 2024 on advertising and on renovating its restaurants. The company expects the investments to start paying off by 2025.

BK’s turnaround efforts comes as McDonald’s CEO Chris Kempczinski told analyst last week that the company is seeing a “slight decrease in units per transaction” and sales of French fries. Some economists see the latter as an indication that a recession is coming.

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