Commentary
A Young Media Person's Guide To Evaluating TV Pilots
- by Steve Sternberg , Featured Columnist, June 5, 2023
In a series of upfront presentations to advertisers, media agencies, and the press, the broadcast networks recently unveiled their respective primetime fall TV schedules. I’ve just started the process of reviewing the new series pilots for my annual predictions of hits and misses. The purpose here is to provide some …
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